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Madhura Bachal is a pioneer of Maharashtrian cuisine in the digital world. The young woman took a leap of faith back in 2009 when she started the very first YouTube channel dedicated to Maharashtrian cuisine. Over the years, Madhura has gained a following of over 4 million subscribers on her Marathi YouTube channel alone. Across different platforms, over 7 million people follow Madhurasrecipe.